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Marketing Overview

A digital marketing agency’s perspective: What does Dark Mode’s popularity mean for digital marketing designs? 1

A digital marketing agency’s perspective: What does Dark Mode’s popularity mean for digital marketing designs?

On the go? Listen to a voice recording: Reading time: 10 minutes Published: 2023 | Author: Ian Conceicao Like the recent pandemic, Dark Mode has swept the globe after it was launched on Apple phones in 2018, and its popularity continues to grow rapidly among users on their smartphones, laptops and social media platforms  Recent …

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The Return on Investment Challenge

Return on investment seems to be very topical these days. Whether it’s the return you are getting on your kiwi saver fund, or your share portfolio, or kilometres for a litre of petrol. Identifying and calculating a useful return on marketing investment If you are in business or marketing it’s very likely that the return …

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Understanding the Chinese Community and WeChat Chinese Social Media Marketing- a complete guide for NZ businesses

Reading time: 4 minutes Published: 2022 | Author: Elsa Sun The Chinese population is vast, accounting for more than 1.4 billion people and roughly 21% of the global retail market.  However, breaking into the Chinese market isn’t as simple as setting up ads on Facebook or Google as they don’t exist in China and they …

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Why Hire a Marketing Agency 16

Why Hire a Marketing Agency

On the go? Listen to a voice recording: Have you ever wondered what a marketing agency does? For growth and development, the marketing of your brand is crucial when it comes to making your business known. The role of marketing is more important than ever in this time of recession as it increases awareness, and …

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marketing agency - postit notes

What is a Marketing Agency?

On the go? Listen to a voice recording If you were to Google the term ‘marketing agency,’ it would be expected you’d be faced with hundreds of thousands of search results with an intimidating number of marketing-related terms and different agencies to sort through. This then begs the question, what is a marketing agency and …

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